A successful collective business mission “Retail Experience Singapore”: Bpifrance, Bienvenue Factory, French Chamber in Singapore

26 Mar 2019 – The French Chamber of Commerce in Singapore is proud to be part of the organising partners of Retail Experience Singapore, a collective mission by Bpifrance, also co-organised by Bienvenue Factory and the French Chamber.



This is a premium mission to export 12 prestigious French brands to Singapore and ASEAN in diverse retail sectors from Food & Beverage, Fashion and Accessories, to Cosmetics & Health. They exhibit the best in French savoir-faire from the only artisanal factory in France fabricating hair brushes from boars, Fourvival Altesse to Fairtrade coffee with traceability and respect for their farmers and personnel, MalongoArmorluxFinsburyCotelac, OlmixVeja, Terre Exotique.

We helped these French companies in organising personalised B2B sessions with companies based in Singapore, connecting them to find master franchisees, distributors, agents and final clients. The Team France Export Singapore also provided a comprehensive overview of Singapore as a hub in the ASEAN region and a complete understanding of the retail market in Singapore as well as best practices to adopt in Singapore.

We were also part of several networking sessions the whole week at the National Museum of Singapore, at Spago Marina Bay Sands and at the Residence of France with H.E. Marc Abensour, Ambassador of France to Singapore.

Great meetings! And fruitful collaborations on the GO!

Many thanks to all who have made this possible:

Marianne WlassewitchChloé CortinovisAurélie Mesnil, Lucile Lo Iacono, Nicolas Maurin, Emmanuelle Le Strat, Daphné Jardin, Aude Simon, Wendy Chng Petit



Découvrez le service Mission de Prospection de la French Chamber Singapore

Découvrez la fiche pays de Singapour


Discover also So Chic, an initiative of the French Chamber in Singapore, your guide to French shopping & dining in Singapore!