16 May 2018 – Beyond the definition you will find on Google, alternative data is little more than ‘thinking outside the box’ in the world of big data.
Companies compete for the best data scientists to extract analytics from very similar datasets built for specific industries and purposes. However brilliant your data scientists are, it is increasingly difficult to get an edge from the same datasets used by your competitor. Alternative data restores this edge by identifying data that seemingly does not have anything to do with your activity and integrating it into your analytical flow. With a little creativity, it can open a brave new world.
At this meeting, Raphael Bouzy, Co-founder and CEO of Datarama shared with members more on the subject, on how to find an edge in big data with alternative data.
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