Modernising the Healthcare Industry’s Digital Customer Experience: FutureMarketer, GSK

6 Dec 2016 – Digital advancements are transforming the healthcare industry. With both healthcare professionals and patients becoming more digitally savvy, there is a wealth of opportunities to engage both audiences throughout the experience journey.

How can you seize these opportunities? Taru Jain, Founder and CEO of FutureMarketer ­explains, “by leveraging the right mix of digital channels and content in your organisation.”

In addition to Taru’s presentation, special thanks to Dipal Patel, General Manager at GlaxoSmithKline Singapore for sharing her key learning points from GSK’s digital transformation journey.




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