DDMRP: A Supply Chain Revolution to Dampen Demand Variability: iCognitive

17 Feb 2016 – Supply chains globally are becoming more complex with companies struggling with the increased difficulty to manage market dynamics.

The legacy of traditional material planning and control system rules (ERP/MRP and DRP) are causing enormous amounts of friction within and between manufacturers in today’s more complex and volatile supply chains, such as poor inventory performance, material shortages, low customer service level and longer lead times.

For these challenges, DDMRP is expected to create a major revolution, as presented by John Paul, Managing Director and Founder of iCognitive.




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